Marketing Workflow Automation
Created an end-to-end automation solution for a marketing agency's campaign management, reporting, and client communication processes.
Challenge
The marketing agency was struggling to manage multiple campaigns across different platforms, resulting in inefficient workflows, missed deadlines, and inconsistent reporting. They needed a solution to standardize processes and reduce manual effort.
Solution
I developed an end-to-end workflow automation solution that streamlines the entire marketing campaign lifecycle. It automates campaign setup, content scheduling, performance tracking, report generation, and client communications. The system integrates with various marketing platforms and provides a centralized dashboard for campaign management.
Implementation
The implementation involved creating integrations with multiple marketing platforms, developing automation workflows using n8n and Make.com, and building a custom dashboard for campaign oversight. The solution was implemented in phases to allow for user adoption and feedback.
Results
"The workflow automation has transformed how we run campaigns. What used to take hours now happens automatically, and our clients love the consistent reporting and communication. We can handle twice the number of campaigns with the same team."
Alex Thompson
Director of Operations, Marketing Agency
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